Squats And Snapchat – Brits Are Getting Snap Happy At The Gym
– 62% of Brits post on social media when working out
– 29% confess to checking in on Facebook while at the gym
– 18% say they do so to impress their friends
BOASTFUL BRITS are turning to social media to show off about their workouts to friends, according to new research.
A survey of 2,000 UK adults carried out by wellbeing company Beabetteryou.com, found almost two thirds (62%) actively use social media while working out.
29% confess to checking in on Facebook while at the gym, while 23% say they upload pictures to Instagram or Snapchat during a workout.
With the rise in fitness apps that sync with social media such Fitbit, Strava and Map my Walk, gym-goers are able to share their fitness achievements on social with a single click of a button.
When quizzed on the reasons for doing so, 18% of respondents say they feel they needed to post evidence of their efforts on social media when working out in a bid to impress their followers.
Half of Brits say they regularly look at fitness influencers while working out to inspire them, suggesting social media is playing an integral part in our fitness routines.
Simon Bubb, managing director at Beabetteryou.com commented: “Social media is such a huge part of our daily lives now, it’s to be expected that our fitness routines would somehow integrate with our social network.
“That said, it’s important for Britons to remember that working out should be about personal development and health. It’s not a competition and it shouldn’t be about impressing others.
“While being proud of our efforts at the gym is a positive thing, and using this to inspire others is also great, we need to be mindful not to show off or appear to be doing something for social recognition alone.”
Locals in Birmingham are most likely to use social media while breaking a sweat as 73% confess to doing so, followed by Liverpool residents (72%)
Just 51% of those in Oxford claim to use social media while working out.